Company Research

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20/3/2012[pic]

|Deren Kizilgoz 0904201 - Nicholas van Damme 20061452 |






Inhoudsopgave
Introduction3
Diversity at Philips5
Inclusion5
Vision6
Global Is6
WINergy6
Stakeholders7
In-depth look for before interview7
Interview8
Conslusion9
Sources10





































Introduction



For the community research date of the minor Cross Cultural Communication, the company we chose is Philips. Philips is a company that produces electronic goods for consumers and companies and organizations. It was founded by the Philips brothers in Eindhoven, The Netherlands in 1891. Philips started out as a company that was manufacturing carbon filament lamps and over the geezerhood it grew out to become one of the largest multinational that provides consumer and professional electronics of every last(predicate) sorts.
Philips is divided in three main parts, healthcare, consumer life-style and cheer.



The healthcare part produces medical electronic devices for hospitals and practices all over the world. The consumer lifestyle department is producing all sorts of consumer electronics that improve the well-being and health of its customers. The lightening division of Philips is aiming to produce all sorts of end-user-driven, energy efficient solutions for lightning (Philips, 2012).
The power we chose Philips is the fact that Philips is one of the multinationals around the world that wears a exercise set of attention to diversity. In the next session we will pay attention to this.

Below, you will find Philips mission, vision and strategy for the company, taken directly from their 2010 annual report.

Royal Philips Electronics of the Netherlands is a diversified health and Well-being company, focused on improving peoples lives through timely innovations. As a world attracter in healthcare, lifestyle and lighting, Philips...If you want to get a replete(p) essay, order it on our website: Orderessay



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